I want to design experiences that excite and engage people.
Efficient and effective experiences that bring a sense of accomplishment and ease of use to the user.
Customers feel that they've done something that brings value and fulfills a need in their lives.
The design process involves research, observation, understanding, ideation, exploration, and implementation.
Simplify the complex and create experiences that improve people's lives.
Identify customer needs, validate hypothesis and assumptions. Help create the shared design vision with team members that aligns with business priorities.
User-centered design focus, visual & interaction, information design, art direction, illustration, information architecture, product concept development, and project management.
Experience in mobile, productivity software applications, desktop OS, device ui, websites, and print.
Graduated with a BFA Degree in Graphic Design from the University of Washington in 1994.
Also skilled in visual identities and branding logos.